The tool that will work best for you depends on what your goals are. If you are looking to create a landing page with a lot of links, then Shorby or Elink might work best for you.
If you are wanting to create a landing page with advanced marketing campaigns then ShortStack might be what you are looking for. Lnk.bio and Milkshake are good options for anyone on a budget.
You can get a feel for a lot of the tools on just the free plan, so try out a few. The ultimate goal of a link in bio tool is to create a positive user experience without a lot of hassle.
Of course, you also want to create landing pages that people want to be on. These tools will make your life so much easier as well. You can set up a landing page and a system that works for you. And you can finally stop swapping out that Instagram link in bio every day.